Extended Supply Chain & Reverse Logistics Regular Supply Chain Extended Supply Chain Develop Deliver Revenue Market Build Sell Develop Deliver Revenue Market Build Sell After Sales Service Replenish RMA Replace Recover Repair Reverse Logistics 10. Reverse logistics is a process of transporting product from the end customer to the seller. Remanufacturing and refurbishing activities also may be included in the definition of reverse logistics." [2] It's one of the four types of logistics, besides those related to supply chain management, distribution, and production. Only this way will it be possible to manage returns quickly and efficiently. Blog. 3. what is reverse logistics " the process of planning, implementing and controlling the efficient, cost-effective flow of raw material, in-process inventory, finished goods and related information from the point of consumption to the point of origin for the purpose of recapturing or creating value or for proper disposal". The "entire logistics process" as mentioned above refers to more than the vehicle picking up the goods for return. It is a process of flow of goods or material which are unwanted or defective through the logistics chains to the manufacturer so that it can be recycled, reused, or disposed of properly. Increasingly, brick-and-mortar and e-commerce retailers are investing in strategies and technology that tracks items throughout the supply chain, including the reverse logistics process. But, your product can . RL Magazine is a monthly digital publication of the Reverse Logistics Association and is the only magazine in the world completely focused on the issues and next/best practices of the Reverse Logistics industry. Even if you're not using reverse logistics on a day-to-day basis, you're likely to need it at some point. A process for all sectors, As a 3PL fulfilment partner, we've got decades of experience building and executing robust reverse logistics processes that exceed expectations. GENCO, a Pittsburgh, Pa.-based 3PL offering reverse logistics services, sends a large volume of pharmaceutical company returns to an incineration plant that converts the waste to energy in order to limit the environmental impact of the process. Source: Lacerda (2002) According to Dornier; Ernst (2000), reverse logistics involves the return flow, considering either defective parts / packages or products returned / consumed that should go to a recycling Most Recent Edition: #120. rogers and tibbern-lemke Here's what you need to know about reverse logistics and how it can help your business. Because reverse logistics by definition includes processes such as remanufacturing, refurbishment, recycling, reuse, and asset recovery, engaging in reverse logistics activities guarantees companies a certain level of green. Importance of Reverse Logistics. The alignment of transportation, planning, returns management, and warehouse optimization is vital to achieve this. If it is not clearly described as to how customers Reverse logistics is a key function of supply chains, but can be complex and difficult to navigate because processes must evolve as supply chains change or increase in complexity. Reverse logistics encompasses work that happens after a product is delivered to a customer. It involves returned merchandise after a sale, as the product flows back into inventory status. This paper is also proposed on EDI implementation strategies. Figure 1. Returns, But in another twist on the traditional game, you WANT to be found. The process is also responsible for dealing with any leases or refurbishments. Several reverse logistics companies are already using content marketing in an effort to connect with peers and potential B2B consumers. Managing reverse logistics to enhance sustainability of industrial marketing @article{Lee2012ManagingRL, title={Managing reverse logistics to enhance sustainability of industrial marketing}, author={Carman K. M. Lee and Jasmine Siu Lee Lam}, journal={Industrial Marketing Management}, year={2012}, volume={41}, pages={589-598} } Most companies set up reverse logistics systems to "turn trash into cash.". It is difficult to describe RL, because all included activities are applied in specific situation (according to individual circumstances). Companies like Best Buy, Sears, and Target hire Genco to find buyers for defective or broken products. . Reverse logistics encompasses all operations related to the upstream movement of products and materials. It covers all the activities that determine the fate of these returned goods. Many links work together to make up a dependable and efficient supply chain, but various obstacles threaten to break the weakest among them. -internet returns are double or more than counter sale returns. Reverse logistics deals with the handling of the goods that are being returned to the manufacturer by the customer. The magazine provides the latest information regarding the various areas of reverse logistics including returns management, refurbishment, field service, warranty . Reserve distribution is the process of accepting and processing goods that have been returned from a consumer or distribution partner. Hence the name reverse logistics. Introduction Reverse logistics has attracted the attention of companies and academia in the last two . 12 Examples of Reverse Distribution John Spacey, March 13, 2020. Reverse logistics is any process that involves moving things from the customer back to the producer. The following are common examples. This can encompass anything from returned goods, inward disposal/recycling of packaging materials, the . The Reverse Logistics Magazine is a bi-monthly digital publication of the Reverse Logistics Association with a circulation of 30,000+ readers worldwide. Reverse Logistics Magazine. 1. According to Smarta (2013), the management is supposed to engage in reverse logistics to cut . Strengthen customer trust and loyalty with an easy returns process and faster refunds. Reverse logistics is typically work that happens after a product or service is delivered. Reverse logistics includes all of the activities that are mentioned in the definition above. Sept. 9, 2022. Research methodology Pittsburgh-based Genco is firm that specializes in reverse logistics. top marketing distribution reverse distribution . Reliable performance and a swift response improve customer loyalty, which is key to growing your business. Reverse Logistics: "The process of planning, implementing, and controlling the efficient, cost-effective flow of raw materials, in-process inventory, finished goods, and related information from the point of consumption to the point of origin to recapture value or proper disposal.", Reverse Logistics consists of all activities which are performed after the sale of a product. IT Asset Disposal (ITAD) company, TradePort, has an informative blog and utilizes LinkedIn, Facebook, and Twitter. Pick-up and delivery services Reverse Logistics (Walmart) Introduction. ___________________________________________________________________________ Introduction Continue Reading Check Writing Quality Reverse logistics vary across different industries, and there are different economic incentives for improving reverse logistics management. 4 Common Reverse Logistics Examplesand the Benefits You Could Be Missing out On . Reverse Logistics is the process of managing the backward supply chain activities from the point of consumption of goods to the point of origin for the purpose of recapturing, recycling, remanufacturing and proper disposal (Rogers & Tibben-Lembke, 1998) Reverse logistics is green by design as it manages returns to resell, refurbish, recondition . Yes! Reverse logistics comprises of the sector of supply chains that process anything returning inwards through the supply chain or traveling 'backward' through the supply chain. In the service industry, there are opportunities for refunds, warranty work, etc. Let's say you run a craft brewery. Our broad portfolio of post sales services can also help you reduce downtime for your customers' repairs. Reverse Logistics Vs. Closed Loop Supply Chain Systems 9. It includes the collection, inspection, sorting, refurbishing android distribution. It is usually located in the end of whole marketing loop where is after-sale phase defined. The reverse logistics process is illustrated in Figure 1. The process is known as reverse logistics. Reverse logistics is a strategy in supply chain management in which a company collects and reuses some part of their distributed good. Reverse Logistics. Unable to try items on before they buy, customers might order several different sizes or colours, and will order a wider range of styles to see what suits them. After this, the relevant tools and models are used, which help in the case study analysis and case study solution. The vision of Cycleon Postal Networks for Reverse Logistics is to be the leading quality service and product provider for customers. The purpose of this paper is to provide a comprehensive review of the literature to evaluate the performance of the RL process based on the three dimensions of sustainability including environmental, economic and social . This paper reports on a recent survey of electronics catalog retailers regarding reverse logistics program involvement. This includes business processes that involve transport from distribution endpoints such as retail locations back in the supply chain to locations such as warehouses and factories. on non-tangible goods and services. . Reverse Logistics. Selling clothing online means you need a robust returns strategy. RL itself is difficult to describe because of applying individual activities in all phases. Patagonia developed a reverse logistics systems for environmental reasons. The goal is to get the broken part back to the point where it can be repaired or reused. A recent study suggests companies can recover up to 0.3 percent of their annual sales this . the process of moving or transporting goods from their final destination for the purpose of capturing value or for proper disposal. Therefore, reverse logistics is: The process of planning, implementing, and controlling the efficient, cost effective flow of raw materials, in-process Theoretical. It is usually located in the end of whole marketing loop where after-sale phase is defined. December 1, 2020. Reverse logistics is the process of moving products backward through the supply chain. For logistics companies that transport goods from point A to point B, developing a logistics marketing plan is a similarly sequential and detailed process. The difference is that reverse logistics encompasses all of these activities as they operate in reverse. Manage your cashflow and resources, including the ability to forecast more accurately. Reverse logistics (RL) has become important part of marketing activities from logistic point of view. UNITED STATES, June 16, 2022 /EINPresswire . Keywords: Reverse Logistics, Supply Chain Management, Remanufacturing, Marketing, Returned Products. With reverse logistics programs firms seek cost savings and efficiencies related to reclamation, redistribution, and disposal of products returned "upstream" to the retailer or manufacturer. This study is an original and rigorous attempt to propose a conceptual framework of sustainable industrial marketing in considering all three dimensions of environmental, social and economic performance with suggestions on the know-how particularly on reverse logistics in achieving long term sustainability. Which Content Gating Strategy is Right for Your Logistics Business? Reverse logistics is a supply chain strategy that can improve profit margins. Empathy is Key With Marketing Logistics Services December 8, 2020. You're the one being sought - whether you know it or not. 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